Truro and Penwith College

FdA Media Advertising

Designated ‘outstanding’ by Ofsted and achieving ‘full confidence’ from the Quality Assurance Agency, our national reputation as one of the leading colleges in the country speaks for itself. Study a specialist degree with us. Be part of our close-knit community. Learn from our dedicated staff. You’ll graduate with a degree from one of the top three modern universities in the UK, as ranked by the Sunday Times University Guide. 

UCAS course code
Institution code
2 years
Start date
September 2014
Course type
Truro and Penwith College

Course details

  • Year 1
  • Core modules
    • TCAD108 Advertising Production

      In this module students produce a range of advertising products in a variety of media for an external client which the student will find. Emphasis in this module will be on the controlled and skilful application of creative skills exercised in a professional manner applied to a specified brief.

    • TCAD104 Business Environments in Advertising

      In this module students will explore advertising as one element of the wider industrial/business landscape. Students will develop an understanding of the principles of creative advertising strategies. They will also be introduced to the principles of public law and self-regulation of the advertising industry.

    • TCAD101 Communications and Mass Communication Skills

      This module explores the principles of verbal and non-verbal communication. Students will be introduced to a wide range of communication forms, and explore visual and linguistic practice as underpinning knowledge for the construction of advertising products and presentations.

    • TCAD105 Contextual Studies 1

      This module introduces students to some theoretical approaches to understanding meaning in the context of the advertising industry within consumer economies. It forms a basis for placing advertising with cultural theory.

    Optional modules
    • TCAD102 Creative Production Skills 1

      In this module students will develop practical skills using a variety of digital video and audio recording equipment, and in a variety of professional digital editing programmes, needed to produce TV, cinema and Radio/Audio advertisements.

    • TCAD103 Creative Production Skills 2

      In this module students will develop practical skills in a variety of digital print and new media programmes needed to produce advertising for all types of print, web and internet advertising.

    • TRUR1085 Event Management

    • TCAD110 Introduction to Public Relations

    • TCAD109 Understanding Radio

  • Final year
  • Core modules
    • TCAD207 Advertising for Business

      This module develops the student¿s managerial skills in assessing and responding to set briefs, planning multi-media advertising campaigns and media buying strategies, and managing a project team.

    • TCAD203 Contextual Studies 2

      This module develops theoretical approaches to understanding the advertising industry in relation to developments in Popular Culture. The development of technology in conjunction with consumer behaviour and shifting demographic descriptors will be explored.

    • TCAD205 Final Major Project

      This module allows students the opportunity to develop a complete campaign, working with a client in a professional context. As far as possible this will be fully budgeted, as well as creative and fit for purpose. The student will compile an analytical and evaluative commentary.

    • TCAD202 Professional Practice in the Advertising Industry

      This module develops students professional disciplines in Design & Project Management with particular emphasis on the client/agency relationship.

    Optional modules
    • TCAD201 Advanced Creative Production Skills

      In this module students will develop their production skills in the context of a multi-media environment focusing on creating house styles across a broad range of media. Students will be offered the opportunity to specialise in media production, design and art direction or copywriting and scripting in a group production context.

    • TCAD206 Commercial Radio Management

The modules shown for this course or programme are those being studied by current students, or expected new modules. Modules are subject to change depending on year of entry.

Fees & funding

As this course is delivered by one of our partner colleges, please contact the college directly for information on fees and funding.

How to apply

All applications for undergraduate courses are made through UCAS (Universities and Colleges Admissions Service). 

UCAS will ask for the information contained in the box at the top of this course page including the UCAS course code and the institution code. 

Apply for this course on the UCAS website.

For more information about submitting an application including application deadline dates, please visit the UCAS website.

Further study & progression routes

Completing this course enables you to progress onto these related courses and programmes with Plymouth University.

*Your progression route application must be submitted by 15th January the year you wish to continue with your studies and is subject to availability.

Our partnership with Truro and Penwith College

We know how important it is to land that first job after you graduate. We know you might want to learn in your local area. We know you may want to study a specialist degree – using unique facilities – that’s not available nationally. Which is why, through our Academic Partnerships, we collaborate with regional, national and international partners to create a hands-on learning experience that simply can’t be found on large university campuses. 

With 15 partner colleges and two partner institutions, the great work we’ve done with our partners won us the Queen’s Anniversary prize. And in 2005, we were awarded a £4.5 million grant to carry on the good work.

So, you get the best of both worlds. A supportive learning environment as part of a close-knit community, and a university-level qualification awarded by us. And, as well as the facilities and services your college provides, we’ll give you all the additional support and resources you need. You’ll automatically become a member of our Students’ Union, too.

One of our partners delivers this course – so please visit their website for full course details, entry requirements, tuition fees and full information on what student life is like there. 

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Information required by UCAS

Institution code
UCAS code
Campus code
There is no campus code
Application deadline
See UCAS website for deadline dates
Apply now

Open days

Partner college open days

This course is run at one of our partner colleges. Open days are held at the college and more details of these can be found on the college website. You'll find contact details below, on this page.

Plymouth University open days

You are also very welcome to attend a Plymouth University open day, to get a flavour of the courses you can progress to from a partner college. There will however be limited information on this specific course and college.

Studying with Truro and Penwith College

We’re one of the leading colleges in the country, delivering teaching and learning to the highest level. With three modern campuses at Truro, Penwith (at Penzance) and Tregye, we provide you with a unique university experience.

Find out more about studying at Truro and Penwith College